REMONDINO, M. Word-of-mouth marketing and enterprise strategies: a bottom-up diffusion model. Annals of Spiru Haret University. Economic Series , [S. l.], v. 11, n. 2, p. 101–106, 2011. Disponível em: https://www.anale.spiruharet.ro/economics/article/view/11210. Acesso em: 1 mar. 2024.